World VoIP NewsFrost&Sullivan releases forecasting research on VoIP and SIP performance up to 2017
Frost&Sullivan releases forecasting research on VoIP and SIP performance up to 2017
Frost & Sullivan estimates the revenue earned by VoIP and SIP providers in North America as to be about $2 billion. In 2010, the North American VoIP access and SIP trunking consumer base expanded at a rate of 65.6 percent and reached 7.2 million users, in accordance with the last data. The deployed base is expected to demonstrate a consolidated annual growth rate of 35 percent to outreach 59.1 million users by 2017 and ensure service provider profits of about $7.44 billion.
Currently nearly 85 percent of sales are generated by entities with 500 or less employees, accounted to be small business by some, or small to medium business by others. It is complicated to determine small and medium business SIP trunking and IP telephony revenues. A SIP trunk is a “voice service,” in some instance providing real features, but sometimes just the access to the long distance VoIP networks. The Frost & Sullivan research defines “VoIP access” as services including VoIP trunking (converged access lines connecting with TDM enterprise telephony platforms) as well as Session Initiation Protocol (SIP) trunking (converged access lines connecting with dedicated IP telephony platforms). The study also integrates “basic VoIP access” services (collaborated access lines connecting with low-end key systems or directly with telephony endpoints). The long term forecast does not mention Time Division Multiplexing Centrex, Centrex IP, or hosted IP telephony (IP Centrex/hosted IP PBX) services. SIP trunking adoption has been hyper high in 2010 and 2011; some estimates define them to be more than 100 percent. Revenue from SIP trunking services to businesses is forecast by Infonetics to grow at a massive 52 percent compound annual growth rate (CAGR) from 2011 to 2015. So the $2 billion estimate for 2011 and the $7.44 billion estimate for 2017 include both SIP trunking and converged access. The trick is that incorporated within the “trunking” forecast are some amount of “line side” features that might otherwise be accounted as the elements of a regular hosted IP telephony service. Within VoIP access or SIP trunking platforms, the service provider normally offers local dial tone, long-distance calling, and a limited set of call-management and control features such as extension dialing between intra- and inter-office locations, as described by Frost and Sullivan,adding that, in a growing path, service providers are bundling VoIP access and SIP trunking services with different network-based communications applications and capabilities, such as hosted auto attendant, voicemail, unified messaging, mobility, fixed-mobile convergence or some data services including Web hosting, Web e-mail, managed security. The point is that what we generally consider “access” or “trunking,” and what we generally consider “calling features” and “voice services” is blurring. Over time, in fact, it is reasonable to assume that the line between “hosted IP telephony” and “trunking” will become rather porous in some ways. Another fact is that organizations will use different definitions when talking about “small” business,” mid-market or “medium-sized” business. Frost & Sullivan includes within the small office and home office segment those organizations with five to 100 employees. Others might call that the “small business” or “micro-sized” segment. The mid-sized business segment includes organizations with 100 to 499 employees, according to Frost & Sullivan. Others will refer to this segment as “small business” as well. The large enterprise segment includes organizations with 500 or more employees, according to Frost & Sullivan. Some might say that is a “medium business” segment. Some could be amazed why SIP trunking hasn’t expanded even faster than it has. “The gap is hard to explain,” states Frost & Sullivan representative. “Sometimes a SIP trunking provider doesn’t support the customer’s call control platform; sometimes the service level agreements are not right; in other cases there are important incumbent relationships and SIP trunking isn’t offered by those providers; buyers might simply not be comfortable buying from a smaller provider.
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