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Business VOIP Goes Local with Geographic Numbers 2007-08-10
BT Business has launched Geographic Numbers enabling Small businesses across the UK to take advantage of the benefits of Voice over Internet Protocol (VoIP) and still maintain their local identity.

Launched in response to customer feedback, the new service allows companies to use a local phone number with BT Business Broadband Voice. Benefiting from the free additional VoIP line that comes as standard with BT Business Total Broadband packages, businesses can offer capped-price calls to mobile and international destinations, as well as their customers a familiar local number to call.

Business can therefore meet the needs of the two thirds (66 per cent) of consumers who would prefer to buy goods and services locally and the three quarters (77 per cent) of people who want to call a number with an area code close to their location, rather than phone a prefix they do not recognize.
 
Geographic Numbers also offer greater flexibility and the opportunity to increase productivity. BT explains that when combined with BT Office Communicator – a free software download to a small business’ PC – Broadband Voice customers can use their local number to make and receive calls, instant message, text (SMS) and make video calls via their computer, from anywhere in the world.

Bill Murphy, managing director of BT Business, said they know that people like to deal with local companies and feel more comfortable calling numbers with codes they’re familiar with.

Murphy points out that by introducing Geographic Numbers, in addition to offering Business Total Broadband customers a free VoIP line, they’re enabling even the smallest businesses to take advantage of the cost savings and convenience of making calls over the internet, whilst still maintaining their local presence.

By Anuradha Shukla
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