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Nokia gives telcos the weapons to fight back against VoIP 2006-12-01
New technology from Nokia will enable customers of established telcos to make VoIP calls from a PC using their mobile number and receive calls to their cellphone number on the PC or cellphone. Nokia suggest this will deter customers from opting for separate accounts from upstart VoIP providers.

Nokia says it is "building on its strong position in fixed-mobile convergence...[and] giving operators creative options for addressing the opportunities and challenges of an IP world." Roberto Loiola, vice president, marketing & sales, Networks, Nokia said "VoIP is already a fact of life for many consumers...The use of broadband Internet access for voice communication is here to stay, and Nokia recognises that traditional operators - both mobile and fixed - can swim in these waters as well."

Nokia''s latest floatation device for fixed and mobile operators that might be finding it hard to "swim in VoIP waters" is the Nokia Communication Suite, announced at Nokia World in Amsterdam. It provides consumers and business users with software that turns their PCs into softphones for accessing a wide range of ''rich call'' services over broadband connections - but with the added simplicity of using only one online identity and one billing account, hopefully provided by the VoIP-threatened fixed or mobile incumbent operator.

According to Nokia, "The solution allows operators to offer seamless services across their fixed broadband and 3G mobile broadband networks, bridging these two domains...Users can make and receive VoIP calls and other rich calls from their PCs using their existing mobile number. Calls to their mobile number can be answered with either their mobile or PC softphone." These ''rich calls'' can include VoIP calls, video sharing, video calls, instant messaging, presence, file sharing, and other multimedia services.

Nokia suggests that "operators can offer both PC-PC calls, calls to mobile phones, or calls to traditional telephones at competitive rates and can bundle rich call services in innovative ways. Rich Calls can be charged to same account as the subscriber''s fixed or mobile calls, simplifying their billing and avoiding, for example, the need to set up separate, pre-paid accounts for a VoIP service.

And for good measure. "The Nokia Communication Suite can also allow travelling subscribers to avoid roaming charges for mobile calls when abroad."

And if all this is not enough, Nokia suggests that telco swimmers in VoIP waters might try sinking VoIP upstarts like Skype by blocking their peer-to-peer traffic. Also on show at Nokia World is the previously announced Nokia Peer-to-peer Traffic Control, billed as "the industry''s first integrated solution to allow mobile operators to profitably control the bandwidth available for peer-to-peer (P2P) traffic, and thus balance the allocation of network resources." It is implemented as a software upgrade to the Nokia Flexi Intelligent Service Node and will be commercially available during the first half of 2007.

By Stuart Corner

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