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Nokia Promises An Easy Way To Kill Mobile VoIP
2006-11-24
The peer-to-peer traffic control product helps mobile operators "better manage their data traffic" says Nokia as it allows them to "control the use of network resources by bandwidth hungry applications such as file sharing and Voice over IP telephony".
The centralised solution is nothing more than a software upgrade to the company's Flexi Intelligent Service Node (ISN) and will be commercially available during the first half of 2007.
The Nokia Flexi ISN acts as a centralised control point for data services, providing cellular network users with data connectivity.
What the upgrade does is to improve the service, subscriber, and access awareness capabilities of the network node to allow it to identify data traffic according to the type of service.
They can then treat that "traffic in a way that best optimises the use of network resources according to the operators' business strategy," says a Nokia statement.
In other words, please buy our data pipe, but we'll decide what you can put down it.
"With the explosion of affordable high-speed mobile data access, operators are now being challenged to make the best possible use of their networks, especially when peer-to-peer applications increase their traffic load and compete with their own services," says Roberto Loiola, VP, Marketing and Sales, Networks, Nokia, trying to put a good face on it.
While peer to peer applications may increase network traffic, that's the objective of having a network isn't it? We suspect this upgrade is less about keeping a lid on P2P traffic so it doesn't impact on other service types and is more about giving operators a way to cripple free voice applications to sure up traditional mobile voice minutes.
Many operators fear the increased availability of affordable wireless data will assist customers to migrate their voice calls from traditional mobile voice minutes to take advantage of low cost calls using VoIP technology.
This fear is holding back the introduction of cost effective data plans.
One operator, Hutchison's 3 Mobile is taking a different approach announcing it plans to introduce flat rate data plans on its 3G networks betting that increasing the ARPU by offering a range of data services will offset the risks to traditional voice revenues which are operating under generous capped plans already.
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